Real Business Challenges, Global Impact | CEIBS GEMBA 2024 Capstone Project
What do executives really need: more knowledge, or better judgement?
The CEIBS Global Executive MBA Programme Capstone Project brings real business challenges into the learning experience—challenging executives to turn knowledge into judgement, and judgement into action.
In the Class of 2024, 17 teams tackled 17 real business challenges spanning global expansion, innovation, digital transformation, brand growth and organisational change.
Key Project Focus Areas:
Complex commercial dilemmas & go-to-market strategies
Digitalisation upgrades & AI-assisted workflows
Sustainable growth in manufacturing, healthcare, and smart technologies
Learn more about the CEIBS Global Executive MBA (GEMBA) programme here